Fundraising When Money Is Tight: A Strategic And Practical Guide To Surviving Tough Times And Thriving In The Future
by Mal Warwick /
2009 / English / PDF
1.6 MB Download
A Nonprofit Survival Kit for Hard Times
A Nonprofit Survival Kit for Hard Times
"This is a must-read for all of us in fundraising. Mal Warwick
includes practical approaches for difficult economic times, from
zero-based thinking about our programs to strategies for relating
to our donors and making certain our fundraising programs are
prepared to succeed not only now but when the economy
recovers."
"This is a must-read for all of us in fundraising. Mal Warwick
includes practical approaches for difficult economic times, from
zero-based thinking about our programs to strategies for relating
to our donors and making certain our fundraising programs are
prepared to succeed not only now but when the economy
recovers."
—Eugene R. Tempel, president, Indiana University Foundation
—Eugene R. Tempel, president, Indiana University Foundation
"Brilliant! No nonprofit organization can afford to ignore the
insightful advice Mal Warwick offers in this concise and
eminently readable book. It's practical, down-to-earth, and
addresses the complex, real-world challenges of raising money in
tough times."
"Brilliant! No nonprofit organization can afford to ignore the
insightful advice Mal Warwick offers in this concise and
eminently readable book. It's practical, down-to-earth, and
addresses the complex, real-world challenges of raising money in
tough times."
—Ben Jealous, president, NAACP
—Ben Jealous, president, NAACP
"Fundraising When Money Is Tight is an important book in a
difficult time for all. This is the right book for anyone who is
committed to advancing the public good."
"Fundraising When Money Is Tight is an important book in a
difficult time for all. This is the right book for anyone who is
committed to advancing the public good."
—Jane Wales, founder, Global Philanthropy Forum, and vice
president, Aspen Institute
—Jane Wales, founder, Global Philanthropy Forum, and vice
president, Aspen Institute
"This is a must-read book by any fundraising manager. It's
timely, it's a good read, and the moment I put it down I made
sure my managers got focused, got real, and got with the project
today."
"This is a must-read book by any fundraising manager. It's
timely, it's a good read, and the moment I put it down I made
sure my managers got focused, got real, and got with the project
today."
—Mark Astarita, director of fundraising, British Red Cross
—Mark Astarita, director of fundraising, British Red Cross
"Mal Warwick will leave you with a focusing framework and dozens
of practical, immediately actionable how-tos. It is hard to
imagine anyone in the citizen sector who will not breathe easier
after reading this book."
"Mal Warwick will leave you with a focusing framework and dozens
of practical, immediately actionable how-tos. It is hard to
imagine anyone in the citizen sector who will not breathe easier
after reading this book."
—Bill Drayton, CEO, Ashoka, and chair, Youth Venture
—Bill Drayton, CEO, Ashoka, and chair, Youth Venture